New York business owners, here’s your chance to increase relevant traffic and impressions to your brand and website through targeted paid search advertising. Pay Per Click (PPC) (Also known as Cost-Per-Click (CPC), Paid Search Advertising, Search Engine Marketing (SEM), Search Advertising, Online Advertising can help you find customers and keep you top of mind.
Capitalize on existing demand for your companies products or services. Pay for only relevant traffic and clicks, control it by geography, time of day, certain keywords or retarget and bring back the people that have already visited your site by serving them personalized display ads across devices, the web, and social media networks.
Millions of metrics, bundles of data, endless possibilities for experimenting — PPC is the ultimate arena of mathematical marketing.
We drive growth for our clients using paid social, and paid search campaigns, using a unique blend of data and automation tools. Through PPC management services we can help your New York business get more leads and sales with effective PPC advertising.
With a multidisciplinary skillset across our in house design team, we have the ability to tackle design projects ranging from logo design to social content to full site rebrands and paid ad campaign creative graphics. Our focus is creating relevant content that influences a digitally-centric world. 70% of campaign performance is driven by creative. That’s why we bring a creative lens to everything we do.
From Facebook & Google Ads to custom landing pages, we help you discover the highest return on investment you’ve ever had.
A top-performing digital campaign requires a structured plan for success. At Vab Media Digital Agency we look beyond CTRs and CPCs to understand the metrics that matter most for your business. Part of a good plan will factor in the following ingredients as a minimum:
When we say we are driven by performance, we mean it: we continuously test creative and tactics to make sure that we’re deploying the perfect assets to get the results that mean the most to your business.
Choosing relevant and profitable keywords to bid on is a daunting task, especially when you bid on millions of them. At Vab Media Digital Agency we constantly test out which keywords are working at the same time as searching for new opportunities.
Our keyword generation process springs from the campaign planning stage when we investigate which keywords will bring the most profit to your business.
Our sophisticated content targeting and rich imagery create tailored and relevant ads. While text ads sell with words, and display ads sell with pictures, rich media ads offer more ways to involve an audience with an ad. The ad can expand, float, etc.
You can access aggregated metrics on your audience’s behavior, including number of expansions, multiple exits, and video completions to get granular data on the success of your campaign. No matter how you want to engage with your audience, we provide interactive content through video, audio, and other elements that elicit strong user responses.
The method of introducing changes to a user experience also allows the experience to be optimized for a desired outcome, and can make crucial steps in a marketing campaign more effective. A/B testing gives you the power to test your idea like a science experiment.
By testing ad copy, we can learn which version attracts more clicks. By testing the subsequent landing page, we can learn which layout converts visitors to customers best. In order to achieve that goal, we would try A/B testing changes to the headline, visual imagery, form fields, call to action, and overall layout of the page. The overall spend on a marketing campaign can actually be decreased if the elements of each step work as efficiently as possible to acquire new customers.
Croissant Coworking knew they needed a partner that could align their digital marketing efforts with their business objectives and drive new monthly subscription trial signup leads
We test and analyze using real-time data to see what parts of your PPC marketing campaigns are working and make informed decisions to improve performance
Drill into performance data with multi-channel tracking and insights. We make adjustments to ensure that we are helping you deliver quality experiences that are engaging to your targeted audience