Aber CPA desktop and mobile website versions
Abercpa.com is a theme built from the ground up using responsive design (mobile friendly). The previous version was disorganized and outdated.
We helped with a responsive slideshow on the front page, several areas of content for search optimization purposes, a theme options panel to add home page content and images that would allow Scott Aber to display the types of services he offers on the front page. We also added some graphics to help him stand out and showcase his clients. We call these “persuasion assets.”
As part of the ongoing optimization, including link building and ongoing content marketing, we decided to increase his landing page for Restaurant accounting services.
In our attempt to move website visitors through the conversion funnel, we developed an e-book to allow propective clients to submit their email in order to download the e-book.
As soon as we launched the redesigned website in WordPress that we developed for Scott Aber, CPA, we heard he was receiving calls from clients interested in his services because they searched online and found his website.
Scott told us that he wanted to target after New York City restaurants as potential tax preparation and accounting clients. He said because he can charge between $6,000 to $8,000 each restaurant.
There were a couple of key phrases he wanted to rank for and within 4 months of working with him, we were able to obtain first page listings for a few key phrases, especially related to NYC Bar and Restaurant Accounting, the industry in which he specialized his services. He has been working with Vab Media Digital Agency for over 3 years now and has over 100 restaurant customers.
As part of ongoing optimization services, link building and content marketing was at the core of our strategy and the reason why Scott now picks and chooses what clients he will work with. Take a look below at some of the other search phrases that he ranks and converts traffic from.