Google says a third of all mobile searches are local. Every month there are more than 10 billion unique searches performed in the United States, and over 40% of those queries are local searches – these include city, state, or even neighborhood names in their searches – and Vab Media can help you make the most of this opportunity.
A local search typically includes a location modifier on a keyword and is used by customers seeking a business or product in their area.
Typical local search queries include not only information about “what” the site visitor is searching for (such as keywords, a business category, or the name of a consumer product) but also “where” information, such as a street address, city name, postal code, or geographic coordinates like latitude and longitude.