Today’s consumers are watching video on screens of all sizes – on desktops, laptops, tablets, phones and, let’s not forget, on the big screen in their living room. Advertisers want to be where their target consumers are and they’re watching on connected
The advantage of leveraging today’s consumer shopping behavior, location and online convenience Over the past 20 years, people have grown used to convenience, variety, and delivery to their doorstep. This modern-day shopping paradigm was ushered in by one of the Big
Coming into New York as a digital marketing agency, we decided that we would like to attend at least one event every week to learn & network. Along those same lines, Andrew Broadbent, Director of Search Marketing, has also believed that continuing
The rise and advances of new automation and artificial intelligence software algorithms, including those that learn predictive models from historical data, are making increasingly consequential predictive decisions. Such decisions are having an impact on the lives of people in domains as diverse
The relationship between keywords and search queries is the foundation of Google Ads paid search marketing and organic SEO campaigns. We hope this 5,000 word keyword targeting guide will help startups and business owners have a better understanding of how you can combine PPC
In the world of eCommerce, it’s easy to feel intimidated by big players like Amazon and eBay who seem to sell everything. But guess what? There are still areas into which their mighty tendrils don’t reach. Maximize your niche content and unique
Many non e-commerce established sites like GE, Amex, TechCrunch and Search engine Land use a custom WordPress platform. Learn about the reasons & myths of WP.
How to target and rank high for low competition keywords Don’t try to optimize your website with keywords that have too much competition. As an example. If you did a Google search for the keyword “SEO” it returns a result of 351,000,000
It’s a given that if you’re doing any type of marketing, especially online marketing, that you should set up goals and measure what campaign and marketing channels are actually working. Your startup or established business might already have Google Analytics tracking installed,
2017 Google Search Quality Rating Guidelines Released- with a new emphasis on Mobile and Usefulness and Fighting Fake News By Vania Benavides Most digital marketing professionals in the SEO community are used to getting information second hand. Google is famous for
Change is the only element that is constant for Search Engine Optimization or (SEO) Here are 5 SEO factors that changing in 2014. Let us know what you think.
Learn how Vab Media raised over $65,000 dollars using crowdfunding campaign proven strategies. Here are 10 lessons you can use to promote your company.
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